Comparison · Smartlinker vs bio.link

bio.link collects your links. Smartlinker leads to each one from its video.

With a bio page your follower leaves the video and searches. With Smartlinker the video takes them straight there.

From video to product

Same follower, same video. See how many steps each option takes.

Your follower with bio.link
  1. 1Leaves the video and opens your profile
  2. 2Taps the link in your bio
  3. 3Looks for the product on the list
  4. 4Taps the right link
Still searching…
Your follower with Smartlinker
  1. 1Taps Share on the video
  2. 2Picks Smartlinker
Still searching…

bio.link: 4 taps. Smartlinker: 2 taps.

bio.link is a link page for your social bios.

Head to head

  • Its own destination for every video
    SmartlinkerEach video goes to its product
    bio.linkOne page for every video
  • Taps from video to product
    Smartlinker2, without leaving the video
    bio.link4+
  • Works without a link in bio
    SmartlinkerUses the Share button
    bio.linkRelies on the profile link
  • The share counts for the algorithm
    SmartlinkerUses the native Share
    bio.linkThe tap goes to the profile
  • Price
    SmartlinkerFree · Pro $9/mo · Business $49/mo
    bio.linkSee bio.link/pricing

What bio.link does well

  • A simple link page for your profile.

Use them together

Keep bio.link on your profile and use Smartlinker so each video goes straight to its product.

FAQ

Can I keep using bio.link?

Yes. Many creators keep bio.link in their bio for the profile and use Smartlinker so each video goes straight to its product. You can even set a bio.link page as a video's destination.

Do I need a link in bio to use Smartlinker?

No. Smartlinker works from each video's Share button. According to Later's guide, TikTok only shows a clickable profile link for business accounts with more than 1,000 followers, so with Smartlinker you can send traffic from your very first video.

Give every video its own destination

Create your free account and connect your first video in minutes.

Start for free

Third-party data checked on September 26, 2026. Sources: bio.link

Other company and product names are trademarks of their respective owners and are used for reference only. Smartlinker is not affiliated with them. Prices and features may change; check their official sites.